The Colorless Coke Can Packaging Design
Creation of the New York designers Ryan Yoon & Harc Lee, a favorite for the concept Colorless, an aluminum can totally devoid of painting and decorating, apart from an extrusion of the logo. The idea? Beyond the aesthetics, it’s all to promote recycling by limiting the materials to be separated. All images in the suite!
Description originale
COLORLESS_eco friendly package proposal. A convex logo substitutes colorfully sprayed can. Naked can help to reduce air and water pollution occurred in its coloring process. It also reduces energy and effort to separate toxic color paint from aluminum in recycling process. Huge amount of energy and paint required to manufacture colored cans will be saved. Instead of toxic paint, manufacturers process aluminum with a pressing machine that indicates brand identity on surface.
Credits photos & copyrights Ryan Yoon & Harc Lee