Precious And Mysterious Velvet Glove Wine Packaging Design
Mash creation of the agency, a big favorite for the superb packaging of wine Velvet Glove. Both precious and mysterious, a special mention for the graphics of the logo and labels. Enjoy!
Description originale
The glove-shaped label is die-cut from real French black velvet to give a sensuous, tactile surface, then is printed with whimsical illustration and typographics in silver foil. The back label, also die cut, carries all the technical and mandatory product information brilliantly, despite the size of the type and the challenges of foil printing on such a difficult substrate. The success of this print technology shows great skill and mastery of print craft. A wax neck-seal offers the ideal complement to the design work below. A voluptuous bottle shape is unimpeded by this diminutive label that skims its hips, and the result is beautiful and individual. Velvet Glove recently won an Australian Packaging Award. Credits photos & copyright Mash – via
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